Privacy Policy

Free preview form. When you request a free app preview we collect your name, email address, optionally your Instagram handle or website, the type of business you run, the features you choose, your description of the idea and your preferred colors.

Instagram messages and comments. When you send a direct message to @addigitallab.global or comment on our posts, we receive your Instagram username, display name, profile picture and the content of your message or comment through the Instagram API provided by Meta. We use our internal tool (PostLab) to read and answer these messages.

Preview usage. We record when the preview we sent you is opened and whether you click to book a call, so we know when to follow up.

We do not collect payment details, passwords or any special category data.

• To build and email you the app preview you requested.
• To reply to your Instagram messages and comments.
• To keep track of our conversation with you (for example, the next step we agreed on).
• To follow up about the preview and, if you want, book a call.

We do not sell your data, we do not use it for advertising profiles and we do not share it with anyone except the service providers listed below.

• Supabase (database and hosting, servers in the EU).
• Meta Platforms (Instagram API, for messages, comments and publishing our posts).
• Our email delivery provider, to send you the preview.
• Meta Pixel, only if you click "Accept" in the cookie notice: it records page visits and when a preview request is sent, so we can measure and improve our ads. You can change your choice by clearing this site's cookies in your browser.
• Anthropic, to generate the content of your preview from your description.

We keep preview requests and conversations for up to 24 months after our last contact, unless you become a client (then for the duration of our contract and as required by law), or until you ask us to delete them.

You can ask us to delete all data we hold about you at any time:

1. Send an email to info@addigitallab.com with the subject "Data deletion request", or send a direct message with the word "DELETE" to @addigitallab.global on Instagram.
2. Tell us the email address or Instagram username you used.
3. We delete your preview, form data, messages and notes from our systems within 30 days and confirm by email or Instagram message.

You can also remove our access to your Instagram data at any time from your Instagram settings (Settings and activity, Website permissions, Apps and websites).

You have the right to access, correct, export or delete your personal data and to object to its processing. To use any of these rights, contact us at info@addigitallab.com.

Ad Digital Lab, Belgrade, Serbia · info@addigitallab.com